|
Clariden Global Articles |
Every half a year,Clariden Global gathers new strategic insights and perspectives from global thought leaders around the world and contribute their insight articles on critical leadership in every dimension of business,from corporate leadership to negotiation strategies and global economic outlook. These featured articles are written by leading authorities in their field and clariden Global’s Reseach team.
|
|
|
|
Strategic Marketing & Branding |
|
 |
China Luxury Branding and Marketing |
Today, Gucci and LVMH dervies more than 50% of their revenue from Asia and China accounts for a significant portion of this revenue. China has experienced a relentless surge in consumer buying since 1990s. This article examines the latest trend and con |
By Professor- KPMG and Monash Universisty |
|
|
|
|
|
|
|
|
|
|
|
Have knowledge delivered to your inbox, subscribe below |
 |
|
|
|
|
|